Shopify and Wix are roughly on par when it comes to being # 1 as the best online store builder.
Both platforms are highly rated and deserve 4.5 stars out of 5. But Wix tops the rating with 4.7. While Shopify has the potential to stay ahead of the competition, it has become more powerful. Wix has more for creative freedom in the resource development process.
If you are just getting started with e-commerce, we recommend starting with Wix Small Business. The platform is suitable for entrepreneurs who value a brand. Shopify provides a larger scale. This is better for a large store, but harder to use. But if you want to get started quickly, this is not the best option. If you are interested in Shopify migration services, we recommend that you contact the professionals. This will save time and effort.
We will make a comparison between the two platforms and help you choose the best option.
- Wix is easier to use than Shopify. This allows you to set up your online store faster.
- Shopify will be slightly more powerful. Therefore, it takes more time to understand the processes.
- Wix is well suited for a small project, used by both freelancers and individual sellers. Shopify is a great option for large businesses with explosive growth potential.
- Wix plans are cheaper than Shopify.
- Wix offers more creative space. But Shopify has the best selling tools.
- Wix is primarily a website builder. Shopify was originally designed to help people build their own online stores.
If you want to get an answer to the question, who is better, a quick quiz was created. We hope it will help you find out which platform is best for you.
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Advantages of Wix
A convenient and simple interface has been created, the drag-and-drop function allows you to put your stamp on any of several hundred templates. Available pricing plans start at $ 23. There are no hidden costs, the tariff includes everything you need to start selling. There is a good selection of useful project management tools.
Disadvantages of Wix
With a lot of room for creativity, it can be easy to get carried away and not make a practical eCommerce design.
Support is provided around the clock, both online and by phone. Always get expert help. Collected powerful tools for e-commerce, in this regard, is one of the leaders in the market. Huge number of payment options, integrated payment system.
Disadvantages of Shopify
Prices can be high. You need to foresee the costs of purchasing apps, monthly fees, transaction fees, premium themes (if you want to buy).
Why Wix is easier to use
Shopify is a powerful platform. It is specially designed for building online stores. But this is not always a virtue. Here, the editor is not always clear, the user needs to switch between the inside and the front part in order to make editorial changes.
On Wix, you can do this in one convenient place. But the editor can seem a little overwhelming. Once you get used to it, dragging and dropping items makes everything very fast and easy.
Wix allows you to see how your pages will look in real time as you edit your pages. When you start creating a project, you will immediately go to the selected template. Any element can be configured here to display a brand using only the cursor. Each template has a store page. If you need to add products, you need to click on the demo lists to make changes. You can also add a collection, group products to better interact with the user.
While you can’t list many products on Wix, you can still add collections to your site to make it easier for customers to browse. Therefore, if you want to exhibit a wide assortment, in this regard, certain difficulties may arise.
Shopify is better suited for working with large stores. It is possible to add many products faster here as it is a specialized e-commerce solution. More information about these platforms can be found here: https://www.makebecool.com/blog/wix-vs-shopify-which-e-commerce-platform-is-better.